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Who are Direct Specs?
Direct Specs was established in 1997 as one of the UK's first optical factory outlets. We currently have 18 stores across the Midlands area with over 50 employees and we now channel our ten years of customer service experience into our online store.
How do you get prices so low?
We don't test eyes and therefore don't have the cost of opticians to pay and consulting rooms to equip. We also manufacture lenses at our own central laboratory and buy frames in bulk. By combining these savings we can offer huge discounts both on-line and in-store.
Can I have confidence in your staff?
All Direct Specs personnel take part in a continuous training and appraisal programme. We aim to exceed the standard commonly found in High Street opticians.
Your glasses are so inexpensive - where's the catch?
There isn't one. Join the 100,000 plus customers who've already bought from us and prove it to yourself!
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