Direct Specs Rowley Regis

Due to COVID-19 we are operating a one-in, one-out policy so if you would like to avoid queueing please call ahead to make an appointment.



Direct Specs, Rowley Regis


We've been serving the people of Rowley Regis, Blackheath, Oldbury and Halesowen since 1997 but our convenient location with free parking right outside the door, attracts customers from across the West Midlands and Worcestershire.

We understand that people like to shop around, so you're welcome to come and try on frames (we have a lot!) and get a price for lenses without any obligation. You'll need to bring along a current prescription if you'd like to order a pair of glasses as we don't do eye tests.


  • Distance and Reading glasses
  • Varifocal lenses
  • Bifocals
  • Office and Computer lenses
  • Safety glasses
  • Transitions lenses
  • Thinner lenses 1.6, 1.67, 1.74 etc
  • 500+ frames on display
  • Free adjustments
  • Minor repairs on-site
  • Cases, spectacle cords and chains, lens cleaning solutions
  • Complete distance or reading glasses from £19.99
  • Two for one from £29.99
  • Complete varifocals from £64.99
  • Designer frames from £49.99
  • Get a second pair of glasses for just £10

You can view our standard lens price list here but please phone or call into our showroom if you require some other type of lens.


Address 36 Douglas Road
Rowley Regis
B62 9HX



0121 561 4940

Monday - 9:30 - 5:00
Tuesday - 9:30 - 5:00
Wednesday - 9:30 - 5:00
Thursday - 9:30 - 5:00
Friday - 9:30 - 5:00
Saturday - 9:30 - 5:00
Sunday - CLOSED


Free parking


Location We're near the junction of Fairfield Road and Douglas Road